MADISONBLUE to Open Its Paris Boutique on Rue Bonaparte on November 6, 2026.

Located just a three-minute walk from Saint-Germain-des-Prés station, the approximately 50-square-meter boutique will present the MADISONBLUE style, featuring the brand's core ESSENTIAL collection alongside a Paris-exclusive collection and seasonal collections.

MADISONBLUE's "BLUE" Comes to Life on Paper.

With a longstanding affinity for magazines and a background in print media as a stylist, Mariko Nakayama has always had a deep appreciation for paper. Driven by her desire to bring together this love of print and the world of MADISONBLUE in a single publication, she is launching LE PAPIER BLEU (meaning "Blue Paper"), a journal published twice a year. Through photography, words, and encounters, the journal will capture MADISONBLUE as it is today.
Art direction is by Rupert Smyth, a UK-based designer and art director working across fashion and art.
MADISONBLUE is also embarking on a collaboration with GIFTSHOP, a Paris-based creative studio that brings the character and stories of brands and places to life through objects. Beginning with items inspired by the world of the journal, the collaboration will continue to evolve through ongoing dialogue, giving rise to new creations over time.
PR and communications in Paris will be led by Guillaume Salmon, who previously handled press relations for the Parisian concept store colette.

A Message from Mariko Nakayama

Born in Tokyo, opening a new chapter in Paris.
A style that comes to life through the person who wears it.
As a garment is worn, moves with the body, and becomes part of everyday life, it gradually takes on the character of its wearer. Over time, it becomes a piece to cherish.
How you put things together, how you wear them, and how you choose to live.
The MADISONBLUE style exists within each individual who wears it.
Carrying with us the sensibilities we have always valued, we now stand at a new starting point in Paris. Together with the people we meet here, I hope to continue creating freely, guided by what moves and inspires us in the present.
I would be delighted if you would continue to follow MADISONBLUE on this journey.

Enjoy your life with MADISONBLUE

Mariko Nakayama
Founder & Artistic Director, MADISONBLUE

STORE INFORMATION
Official Name: MADISONBLUE PARIS
Opening Date: Friday, November 6, 2026
Address: 36 rue Bonaparte, 75006 Paris, France
Opening Hours: 11:00 AM – 7:00 PM
Closed: Sundays and Mondays
Contact: hello@madisonblue.jp

*The exterior image is for illustrative purposes only.